Workstyle

6 Surefire Ways to Use Social Media to Grow Your Business

Social media is a powerful marketing tool for entrepreneurs, bloggers, business owners, and self-published authors. Popular sites like Facebook, LinkedIn, Twitter, and Instagram have changed the way we market to our customers, by allowing businesses to reach them directly. When it comes to growing your business using social media, there are some best practices. Here… Read More 6 Surefire Ways to Use Social Media to Grow Your Business

Lifestyle, Workstyle

Writing Tips that will Expand Your Business (and Inspire You Too!)

There are so many ways you can grow your business. One very important tip to expand your business is through writing. Being a business owner you are required to write, and write A LOT. From writing product descriptions to marketing campaigns, sales presentations to social media posts and emails, you are writing important content that… Read More Writing Tips that will Expand Your Business (and Inspire You Too!)

Book Reviews, Lifestyle

5 Books Every Entrepreneur Should Read

Owning a business is no small undertaking. With so many decisions to make, it’s important that you do your research and don’t make simple mistakes. Reading is an enjoyable way to gain knowledge and tips from successful entrepreneurs. In addition, reading provides you with an expanded vocabulary, mental stimulation, better writing skills, improved focus and… Read More 5 Books Every Entrepreneur Should Read

Workstyle

4 Ways to Grow Your Sales through Social Media Engagement During the Holidays

The holidays are a great time for businesses. On average, retail sales are set to increase 3.6% to $655 billion in November and December, and non-retail sales are set to increase 7 to 10% to $117 billion, according to the National Retail Federation. If your business isn’t taking advantage of the holiday sales spike, you’re… Read More 4 Ways to Grow Your Sales through Social Media Engagement During the Holidays

Workstyle

How to Use E-mail Campaigns Successfully to Drive Sales

Connecting with your audience on a personal level is a must-do when you are growing your business. E-mail software like MailChimp, Constant Contacts, or iContact is an extremely easy way to reach your audience through personal and creative e-mail blasts. Additionally, these services help you organize your audience’s contact information so you can get to… Read More How to Use E-mail Campaigns Successfully to Drive Sales